180° Academy
Co-creating a learning programme about user-driven innovation processes
In 2006 Nokia, Lego, B&O, Danfoss, Novo Nordisk, The Triangular Region of DK, Middelfart Sparekasse and Gumlink created an executive educational programme in which the mindset and the tools necessary to understand and manage user-driven innovation processes can be learned.
Together with leading international professors, practitioners and potential students, the founders executed a one-week workshop to co-create the curriculum. The first programme of the Academy, the Master Practitioner Programme in Concept Making, was conducted throughout 2007 and 2008. It was managed by framework identity.
After providing the outline for the curriculum, framework identity was responsible for conducting the learning Modules that took place in both Denmark and Dubai. Collaborating with the international faculty and a small staff in Denmark, framework identity was the “red thread” throughout the 18-month programme. As an associate professor, Pia Betton also held inspirational talks about The Culture of Innovation and Brand Building.
In short, framework identity’s main areas of responsibility were:
- completion of curriculum, coordination of faculty,
- planning, conducting and documenting the teaching Modules,
- coaching of students,
- PR, marketing and branding of the Academy,
- handling administrative staff in Copenhagen.
The initiative caught the attention of the media, educational institutions, politicians, researchers, practitioners and business people around the world.
The Academy and its programmes are in continuous development in co-creation with the faculty, board and students. The next programme is planned for the autumn of 2009.
<< Results
