A Golden Moment of Privacy and Peace
INDEX Design Workshop
INDEX is a Danish-based, non-profit organisation established in 2002 around the concept “Design to Improve Life”. INDEX works globally to promote and apply both design and design processes that have the capacity to improve the lives of people worldwide.
This summer INDEX invited 60 designers, engineers and business people to donate one day’s work in a workshop on September 6th about a very urgent UN Millenium Development goal.: 2.6 billion people in the world are in need of basic sanitation. That’s two out of five of us. As a consequence of missing sanitation, 133 million people suffer high-intensity infections every day and diarrhoea kills 1 life every 15 seconds – mostly children below 5.
In collaboration with Jack Sim, founder of World Toilet Organization, INDEX planned the day around three development themes for introducing low cost dry toilets in India – 1. brand, 2. product design and 3. business model. Pia Betton and partner Kim Fridbjørg from Built Identity were responsible for planning and facilitating the branding workshop. The concept developed on the day – A door to Your Dreams – evolves around the unusual possibility of a “Golden Moment of Privacy and Peace” in the crowded and busy everyday life of a poor citizen in India.
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